(Even if you do not have a product idea yet. Even if you are not tech-savvy. Even if you have zero business experience. I will teach you everything you need to know step-by-step.)
Nailed down your winning product idea
instead of spending yet another year just thinking about it and created a compelling offer that will attract your ideal customer
Validated and pre-sold your products
before spending a dollar to make sure your target customers are excited to buy all while giving yourself a motivating cash and confidence injection
Grew an engaged and highly qualified customer base
who are ready to buy from you by leveraging a mix of email and social media strategies
Built an automated sales system
that works for your even when you're sleeping or spending time with the kids.
Crafted a compelling offer and sales page
to amplify your brand and make sure your customers hit that buy button.
Expertly built a website and landing pages
even if you’re a total tech-noob and have never built a website in your entire life
#MomBossGoal Mentorshop Program will give you the confidence to finally generate consistent, scalable revenue and make the lucrative leap from trading time for money to giving yourself the freedom to choose when you work and what you focus on.
"Michelle is the supermom behind lifestyle blog The Chill Mom and founder of MomBoss Academy, where she helps thousands of women how to ace motherhood while growing their businesses."
- Channel News Asia
"I was in awe during our Momentum Coaching sessions because no matter what problem we felt we were facing; you had a solution with a smile. That brilliance on your part is also a huge factor in how successful mombosses are going to be." – Preetha Balagi, former primary school teacher
“I joined #MomBossgoal because I wanted a business that would work around my schedule with no restrictions. I was afraid to join at first, but I'm so glad that I bet on myself because knowing how to build and connect to my audience had really helped my business grow, right from launch.”
"I started my business but I had no ideas how to market it. Now, I know to how properly market my products online. Build my brand in the the competitive skincare industry. I get to help more people achieve better skin."
"The program gives me a clearer vision of who I would like to be and also the concrete steps that I can take in order to build my own brand."
“Michelle is the mentor that we all wish we have — supportive, inspiring and driven. Through #MomBossGoal, I was able to realise what and how I could setup my business. The course is easy to follow and very informative. I love how it is especially formulated for busy moms like me! Thank you, Michelle and Momboss Academy!”
“#MomBossGoal helped me discover my calling. As a mumtrepreneur, time is a limited resource. With the course modules and resources, I was able to focus on what is important to move forward, and not have to spend time experimenting and trying to figure out how to get started. Instead, I could focus on building my business.”
"My online antenatal course was birthed after I joined Michelle’s #MomBossGoal Mentorship Program. Her program was structured and insightful. It’s not difficult to follow through. Most importantly, she is supportive and she is also willing to impart her knowledge outside the premises of the program."
"I vividly recall my initial meeting with Michelle when she advised me not to enrol in one of her programmes back then, simply because I was not ready for business building at that stage. Her professionalism and integrity struck me and earned my respect.
A few months later, I found out the #MomBossGoal intake was open and signed up immediately! I am so grateful for her incisive insights shared in a no-frills manner to move us ahead during our coaching. It has been a fun and rewarding journey transforming from an employee mindset to maximising our potential and creating value in our business.
One of the best takeaways from this programme is the community of mums who are so supportive, and tenacious-our collective success is a hallmark of the #MomBossGoal programme.
Thank you, Michelle, for sharing your experience as the OG MomBoss and mentoring us!"
3 monthly live group coaching calls with me to help you build that dream business of yours.
I will show you how to do all of that in #MomBossGoal.
The bottom line is that we are going to cover a lot of ground over the next 90 days, and you are going to come out the other end with a profitable business which you can run from home.
A 1:1 Business Launch Strategy session with me
I will personally go over your launch strategy with you to ensure that your offer and website are irresistible and primed for success.
BONUS 1: 90-day access to #MBA Vault
where you can download tools, templates, word-by-word scripts and swipe files from our ever-growing vault. These resources will get your business off the ground immediately.
BONUS 2: 6 x Momentum Group Coaching
You'll get 6 x group coaching alongside seasoned mombosses. You are who you spend your time with. This will be your strong support and community.
BONUS 3: How to Find More Time in Your Day Workshop
Discover how I manage my time. I only work half a day for the past 5 years and built my businesses to half a million dollar in revenue last year.
BONUS 4: 90-day access to our members-only #MomBossGoal Facebook group
To keep you accountable and supported in your entrepreneurship journey.
BONUS 5: How to Plan an Entire Month of Social Media Post in One Hour Workshop
Leverage free marketing using social media but have difficulty coming up with what to post? No worries, we got you. You will learn how to plan a whole month's worth of social media posts here!
BONUS 6: Make Money Before You Launch Training
You can sell a product before you launch it? Yes, and many successful businesses launched it this way. You will learn how to pre-sell your product idea here!
BONUS 7: Balance Family and Business You Love, Without Burning Out Mini Course
A mini-course on how to manage your time and balance mom life, get more done, but feel MORE calm and relaxed, how to be a great mom and successful businesswoman at the same time (you don’t have to choose), how to overcome fears and push through doubts and insecurities.
When you register and pay in full, you will also get VIP access to the Instagram Growth & Monetisation Bootcamp which has helped hundreds of business owners see immediate growth of their online following and generates consistent leads from Instagram.
Worth $297. Free for you.
You have a full 30 days to see if the #MomBossGoal is right for you. If you determine that it isn't, just drop me an email and I will give you every dollar back.
I am willing to make this guarantee because I am extremely confident in the value this program will bring to anyone who puts in the work.
Worst case scenario: you get your money back.
Best case scenario: you walk away as the best version of yourself you have ever been.
"MomBoss Academy gave me the confidence to grow my business with clarity. I learned everything from getting a better deal from my supplier to increasing sales, by doing less." – Vivien Wee, MomBoss of Bag For Fun
Your entire program is online and can be completed on your own schedule. so you can work at your own pace & revisit the lessons any time. You have access to the training videos for a lifetime.
Hello, I am Michelle.
I started a blog and turned it into half a million dollar income. And it has spawned into multiple businesses, which I run from home.
It all started when my daughter, Lauren was born, I gave up my career so I would not miss out on her childhood. Yet, I felt unfulfilled being a stay-at-home mom and I did not want to be 100% financially-dependant on my husband. Not having my own income made me insecure.
I did not know whether I have what it takes. I did not know so many things when I first started.
The shift happened when I decided that I play full at this game of life. We only have one life, I am not holding back. I want to be a role model to my children.
Since then, I have also published a book, became a speaker and worked with with the biggest brands in the world.
I founded MomBoss Academy, dedicated to help moms turn their dreams into a profitable reality, using the exact system of how I grew multiple 6-figure businesses from home.
Running my own businesses from home gives me the freedom to work around my kids' schedule and be a hands-on mom that I always wanted to be. I truly believe ALL women have untapped abilities that we can use to build a life we love.
Let us get to work.
This is the ONLY business program tailored for moms that covers the entire process of starting and growing your business.
#MomBossGoal shows you everything: how to find your business idea, how to find paying customers, how to build an irresistible offer, how to grow your income, and how to systematise everything so you can start living your best mom life.
This is the ONLY program that lets you decide what kind of business you want to build.
I will show you how to build an automated, passive business earning 4 figures a month … or a full-time 6-figure consultancy … or a super-flexible home business that adds a few hundred dollars to your household budget per month.
You decide which is right for you. And since you get lifetime access to everything in #MomBossGoal, you don't have to decide now. You can change your mind tomorrow, next week, next year. Or you will use the same system to build multiple businesses.
#MomBossGoal is NOT for you if...
#MomBossGoal is right for you if...
Your 90-day plan provides the crucial elements vital to your success. It gives you:
Lifetime access to #MomBossGoal System Training where you will gain the knowledge and skills that you need to become a business-savvy online entrepreneur while juggling motherhood
Access to #MBA Vault where you will get more training videos, tools, templates and downloads that you need to run your business
On-going guidance and coaching to get you moving and heading in the right direction, and help you avoid any potential pitfall, reach your goals faster and succeed quicker than when you are doing it alone
Access to a supportive community where you can build real, lasting connections
As soon as you sign up! There is 1 Launchpad + 5 Training Modules in #MomBossGoal. You gain access to all the trainings immediately upon joining.
All in all, you get 9 group coaching calls monthly for 3 months (including bonuses), for you to jump on and ask questions anytime!
You get access to the program as soon as you sign up. You have 30 days to experience whether the modules, trainings and coaching program are useful to you.
If you have watched all the training videos, attended coaching sessions and completed the coursework, but you don't feel that I have delivered the value, send me an email at [email protected] and I will issue a full refund to you.
I am taking a bet on you here. The risk is on me. I know the program works because I have seen results in my students.
The #MomBossGoal System Training has a total of 6 modules (with over 30 short videos), which you can access via your PC or watch on the go on your phone.
On top of that, you will also get a monthly group coaching where I will trouble-shoot with you and answer your most pressing business questions.
All your trainings and coaching will be done online. Upon signing up, you will get immediate personal access to a private and secured member zone where you can find all the materials, videos, tools, templates and downloads to get your business started.
If you plan to work through the live program in real time, I recommend between 4 to 6 hours per month to watch the training, complete your growth assignments and — if you would like — engage with Michelle and the community.
Many of our mombosses go through the program as best they can; pausing and returning to it as their schedule allows.
If you are not able to carve out that much time at first, don’t worry. You get lifetime access to the training and can easily work at your own pace, on your own schedule. The program is designed by a mom, for moms. This experience is designed to stretch you, but it can also be customised to your life.
The more focus and dedication you put into #MomBossGoal, the more you will get out of it. Other factors that affect how much time you will need to complete the program include:
Your overall clarity and how quickly you make decisions
How much momentum you have in your business
Your comfort level with basic technology
Whether you participate in the comments and conversations in the #MomBossGoal Community (recommended, but optional)
Whether you choose to complete every piece of coursework
To be clear, there are no fast or guaranteed results. Building a business that matters is a one year linear event. This program mirrors the reality of home business ownership — it can be intense and time consuming but it is flexible and it is something you will work on for the life of your business.
Yes and no. The strategies that I will be training you are applicable for every type of home business, be it a product, service or an online course. It would also work for freelancers and MLM (Multi-Level Marketing) agents.
However, if you are looking to start a unicorn, raise millions of dollars, grow to 50 employees within the first year, I will be honest with you, this is not the right program for you.
#MomBossGoal is most suitable for stay-at-home moms or working moms wanting to start and grow a lifestyle business from home, so they can have the best of both worlds – being present during their children's milestones and having a purposeful income they can be proud of.
I totally understand the concerns your husband / partner / significant other may have. I want you to feel completely supported and encouraged by the people who matter most. So let's talk through these common concerns:
“It’s too expensive.”
#MomBossGoal Mentorship Program is definitely an investment, but I want to reach my full potential and be as happy and fulfilled as I know I can be when I have a business that I can call my own.
I don't know how to do it on my own and if I try and make mistakes, it will cost us a lot more in the long run. Compared to other mentorship programs, this is one of the most reasonably priced in the industry.
Others program with this level of training and connection cost anywhere from $16,000 - $50,000 or more. Last but not least, I really believe in myself and I’m committed to succeed — for myself and for our family. In order to do that, I can’t operate in isolation. I need to connect with others to share ideas, find inspiration, and build relationships. This is really important for me. Can you get behind this?
“Is this program really going to deliver everything they are promising?”
I am familiar enough with Michelle Hon’s reputation to know she is one of the most ethical and honest leaders in the industry. She has been in business for over a decade and been featured on Channel News Asia, Asian Entrepreneur, Asian Money Guide and more. You can see for yourself online. Not to mention, I get so much value every week from her free podcast / blogposts / videos / IG Lives — I can only imagine what I will walk away with after a full training program.
I have absolutely no hesitation about the quality, plus there is a 90 days money-back guarantee, so if you are onboard, I would like to go ahead and sign up.
“You have already invested in other programs and training events. It feels like there is always something new on the horizon. When will you be ‘done’ with all this stuff?”
Every business and personal development investment is a calculated risk, and I feel that majority of my investments have paid off. Even the ones that didn’t, were still useful, for the vital lessons they delivered about what not to do. I don’t think I will ever be “done” evolving, learning and reaching for new goals.
I’m a lifelong learner by nature and I completely understand if this kind of thing is not your style. I love you just as you are. So let’s talk about what needs to happen in order for this to be a win for us both, okay?
“Who is this Michelle Hon, anyway?”
I am glad you asked because she is a major role model and mentor of mine. You can check out her videos online if you want to see her in action.
Michelle is a mom from Singapore who has built multiple 6-figure businesses from a blog she started when her first born was just 6 months old. She is an author and parenting speaker, and she wants to help moms have the best of both worlds – being there for our children and having a purposeful source of income.
Her mom passed away when she was 13, so this is a tribute to her mom who didn't get to realise her dreams. But, probably the thing I appreciate most about Michelle is that she is real and completely down to earth. Check her out for yourself.
“But... will this take your time away from the kids?”
Definitely not. This program is specially designed for moms, just like myself. So, the schedule and duration of the course, videos and assessments are planned to match our schedule.
I'm doing this for myself and our kids. I want them to have a strong, capable and fulfilled mom in their lives.
More questions? If there are concerns or questions I didn’t cover here, please write to [email protected] I would be happy to address any partner’s concerns and give you our best, most honest answer about whether or not #MomBossGoal Mentorship Program is right for you.
"I signed up for Michelle’s program because my sales weren’t consistent and I was stuck at not knowing what else I could do to market my business. Michelle gave me detailed, step-by-step actions to take to grow my business – all while providing a ton of ongoing support and encouragement. Within a couple of months, my income doubled and I am getting more orders than ever. I am forever grateful for this program."